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6 min read

The Lump of Labor Fallacy vs. Classical Economics

Lessons from the Lumber Yard, the Loading Dock, and the Dinner Table Every generation gets its version of the same panic. In the 1800s, the Luddites smashed textile looms. Karl Marx fought the…
7 min read

The Reckoning: What 1929 Teaches the Building Materials Industry About Sales Leadership

The Reckoning: What 1929 Teaches the Building Materials Industry About Sales Leadership Andrew Ross Sorkin spent nearly a decade writing 1929, his definitive account of the most catastrophic…
What 1929 Teaches the Building Materials Industry About Sales Leadership
7 min read

From Lumber Out to Build-Out: Why LBM Dealers Can’t Afford to Dabble in Installation

The message from the CEO Summit stage was direct, and it wasn't comfortable: if you're a lumber and building materials dealer operating as a "box in, box out" or “lumber unit in, lumber out”…
Install or be left behind....What LBM Leaders Gain by Owning the Process
6 min read

The Untrained Manager’s Guide to Misusing Psychological Assessments

You know that top performer on your sales team? The one crushing quota every quarter? It's tempting to profile them psychologically and use that as your hiring template. After all, if you could clone…
The Untrained Manager's Guide to Misusing Psychological Assessments
8 min read

Why your last search firm hire failed. Most hiring failures don’t come down to talent.

Your priest knows your sins. Your coach knows your weaknesses. Your barber well, says the bald guy, they know things too. The common thread? Trust. Without trust, you get surface-level…
Why your last search firm hire failed
3 min read

FOR IMMEDIATE RELEASE Misura Group Strengthens Client Services with Addition of Peter Perera as Account Manager

FOR IMMEDIATE RELEASE Misura Group Strengthens Client Services with Addition of Peter Perera as Account Manager Hudson, WI, February 10, 2026 Misura Group LLC, a premier executive search and…
Account Manager, Misura Group
4 min read

There are no great salespeople: only the trained and untrained

The Three Traits Every LBM Sales Manager Needs to Navigate Flat Markets If your sales team relies on what we call “Sailboat Strategy,” waiting for the wind to blow, cash flow can be crushed…
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