Vice President of Sales, National Accounts – Florida

Results-driven executive with over two decades of experience leading sales and business development, serving national home builders and strategic accounts.

Currently leads a team managing national and regional accounts across the homebuilding and multifamily sectors, overseeing strategic specifications, pricing, and sales growth initiatives.

Executive Profile:

• Directed a regional team of 8 sales professionals to achieve 7 consecutive years of sales growth, increasing Florida region revenue by 19% to $55M and Southeast region by 12% to $45M in 2021.
• Negotiated national contracts with 8 of the largest U.S. homebuilders, delivering $5M in revenue growth in a single year and an additional $3M from regional builder agreements.
• Spearheaded a $5M sales expansion in commercial kitchen design/build projects by developing strategic partnerships with architects and general contractors in healthcare and education sectors.
• Successfully implemented Salesforce CRM across business development teams, improving visibility into pipeline data, sales strategy, and performance tracking.
• Named top-ranked regional sales manager and selected as national sales manager backup due to consistent outperformance and leadership recognition.
• Holds an MBA in Leadership and Organizational Change and a BS in Business Administration with emphasis in Management and Sales/Marketing.